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Mopar 80th Anniversary – Video
Throughout 2017, the Mopar brand will mark its 80th year with a large slate of initiatives, including limited-edition anniversary vehicles, 80th anniversary-themed service, parts and customer-care offers for customers, special merchandise, events, celebrations and much more.
The year-long celebration will kick off at the 2017 North American International Auto Show (NAIAS) in Detroit, January 8-22. Befitting the brand’s global expansion, media and industry leaders from around the world will have the opportunity to experience the start of the Mopar brand’s yearlong birthday party and to view the 80th anniversary-themed Mopar Garage NAIAS display.