Creepy Hyundai Super Bowl Commercial – Video

 

This is the massage Hyundai is trying to get across:

 

The drive for better. Some people are born with it, making them a little more determined, a little more considerate. Better is what they strive to be. At Hyundai, better is why we do what we do. Better is why we make the cars that we make. Better is the engine that drives us.