Bespoke Aston Martin DB11 Q – Video
Aston Martin marks the 87th Geneva international Motor Show with a significant trio of major debuts.
In addition to being the global motor show debut of the acclaimed new Vanquish S – the most powerful and dynamic iteration of Aston Martin’s Super GT – the British luxury brand is also proud to announce the European show debut of the AM-RB 001. This ongoing collaboration between Aston Martin and Red Bull Advanced Technologies, the AM-RB 001 is a thrilling demonstration of technological innovation and design sophistication, resulting in a truly contemporary hypercar.
Finally, Aston Martin will be showcasing the marque’s enhanced Q by Aston Martin bespoke service with the unveiling of ‘Q by Aston Martin – Collection’ at Geneva. Aston Martin is pleased to announce a new era of tailor-made sports cars with the expansion of its personalisation service. Q by Aston Martin has evolved into a multi-tiered offering, giving customers almost limitless opportunities to create their own unique Aston Martin through enhanced levels of design and customer interaction.
Q by Aston Martin has grown substantially since it was established in 2012. ‘We set strong foundations for the service and we’ve had continued success,’ says Marek Reichman, Aston Martin’s Chief Creative Officer, ‘now we have the opportunity to work with our customers and take personalisation to a different level.’
Q by Aston Martin – Collection
The Q by Aston Martin – Collection brings an array of distinctive design touches to your Aston Martin. This selection of exclusive trim and enhancements can be added to your Aston Martin at the point of specification and installed and hand-finished at the luxury marque’s Gaydon headquarters. Going above and beyond the standard options list, Collection includes exclusive paint and upholstery colours, material finishes and craft elements. These range from a unique leather quilt upholstery pattern to tinted wheel finishes that incorporate body-coloured blades to the diamond turned spokes, as well as the use of new wood and leather interior elements.
DB11 Q by Aston Martin
The range and breadth of the new Q by Aston Martin – Collection is demonstrated by the exclusive DB11 showcased at the upcoming 2017 Geneva Motor Show. DB11 Q by Aston Martin is finished with exclusive Zaffre Blue paint, paired with gloss, satin twill and forged carbon fibre details including – front splitter, side sills, rear diffuser side strakes, bonnet strakes and door mirrors. Inside, the upper and lower cabin environments are cloaked in swathes of Obsidian Black Semi-Aniline leather, with the Q by Aston Martin Logo embossed on the headrest. While carbon fibre wheel centres and engine cover add subtle touches. The colour matched four-piece luggage set is also available through Collection.
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